Tourism is one of the sector become the most potential forincome countries and regions. In terms of serve the needs oftourists then provided basic facilities tourism. While topromote tourism and marketing role of the government andthe community is highly important. Guidance as the elementsnecessary in tourism destination guide and markets. Becausethe sustainability of the tourism industry in Kota Manado notseparated from the involvement of a guidance. Researchobjectives, to know life guidance in Kota Manado asindividuals and institutions also representation local cultureof the people attached to a guidance. The results of researchit turns out that a profession guidance open to otherprofessional which is still moving in the tourism as vocationalteachers at the school, a lecturer at the college the science oftourism, hospitality employees, students and citizens localinhabiting an area of tourism around an object. Theattraction to becoming a guidance in addition to the demandsof a profession that is having a hobby traveling, and can getmore income.

Sampelan Shinta,Pramuwisatadimanado. No. 15 / Januari – Juni 2015